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Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh.
Author
Hutt, Michael D.
Published
[Mason, Ohio] : South-Western/Cengage Learning, c2013.
Call Number
658.802 H982B 2013
Location
Songkhla
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Design matters : portfolios 01 : an essential primer for today's competitive market / Maura Keller.
Author
Keller, Maura.
Published
Beverly, Mass. : Rockport Publishers, c2010.
Call Number
741.60688 K29D 2010
Location
Songkhla
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Digital economy for customer benefit and business fairness : Proceedings of the international conference on sustainable collaboration in business, information and innovation (SCBTII 2019), Bandung, In...
Author
International Conference on Sustainable Collaboration in Business, Information and Innovation
Published
Abingdon, Oxon : Routledge, 2020.
Call Number
658.872 I61D 2020
Location
Songkhla
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Engaging brands : a customer-centric approach for superior experiences / Michela Addis.
Author
Addis, Michela.
Published
Abingdon, Oxon : Routledge, 2020.
Call Number
658.812 A324E 2020
Location
Songkhla
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Global marketing management : cases and readings / [edited by] Robert D. Buzzell, John A. Quelch, Christopher A. Bartlett.
Published
Reading, Mass. : Addison-Wesley, c1995.
Call Number
658.848 G562 1995
Location
Songkhla
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Global marketing management : cases and readings / [edited by] Robert D. Buzzell, John A. Quelch, Christopher A. Bartlett.
Published
Reading, Mass. : Addison-Wesley, c1992.
Call Number
658.848 G562 1992
Location
Songkhla
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Instructor's manual and test bank promotion management & marketing communications / Terence A. Shimp.
Author
Shimp, Terence A.
Published
For Worth : Dryden Press, c1993.
Call Number
658.82 S556I 1993
Location
Songkhla
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Instructor's manual for strategic marketing cases in emerging markets : a companion volume / Atanu Adhikari, Sanjit Kumar Roy, editors.
Published
Cham : Springer, 2017.
Call Number
380.1091724 I59 2017
Location
Songkhla
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Integrated marketing communications : an strategic brand perspective / Daniel Felipe, Cuervo Castellanos.
Author
Felipe, Daniel.
Published
Saarbrucken, Germany : Scholars' Press , c2016.
Call Number
658.827 F315I 2016
Location
Songkhla
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Managing the new customer relationship : strategies to engage the social customer and build lasting value / Ian H. Gordon.
Author
Gordon, Ian.
Published
Mississauga, Ont. : John Wiley & Sons Canada, c2013.
Call Number
658.812 G663M 2013
Location
Songkhla
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Marketing analytics : statistical tools for marketing and consumer behavior using SPSS / Jose Marcos Carvalho de Mesquita and Erik Kostelijk.
Author
Mesquita, Jose Marcos Carvalho de.
Published
Abingdon, Oxon : Routledge, 2022.
Call Number
658.8342 M582M 2022
Location
Songkhla
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Promotion management & marketing communications / Terence A. Shimp.
Author
Shimp, Terence A.
Published
For Worth : Dryden Press, c1993.
Call Number
658.82 S556P 1993
Location
Songkhla
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Social marketing and public health : theory and practice / edited by Jeff French.
Published
Oxford : Oxford University Press, c2017.
Call Number
362.1 S678 2017
Location
Songkhla
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Social media marketing : theories & applications / Stephan Dahl.
Author
Dahl, Stephan.
Published
Thousand Oaks : SAGE, c2015.
Call Number
658.872 D131S 2015
Location
Songkhla
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Strategic integrated marketing communication : theory and practice / Larry Percy.
Author
Percy, Larry.
Published
Amsterdam : Elsevier, 2008.
Call Number
658.802 P431S 2008
Location
Songkhla
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